Signature fragrance
A clean, designer-inspired scent made specifically for dogs — fresh, refined, and intentionally different from traditional pet fragrance.
The Signature Scent
Fresh. Crisp.
Fresh. Crisp.
Airy. Refined.
Midnight Bloom is The Sunday Hound’s exclusive signature scent — a designer-inspired grooming spray created for dogs who should smell as considered as everything else in your home.
Mahogany and teakwood bring depth while soft lavender gives the fragrance its clean, airy finish. The result is polished and distinctive without smelling powdery, overly sweet, or like traditional pet care.
Mahogany
Teakwood
Soft Lavender
More Than Fragrance
The scent gets noticed.
The scent gets noticed.
The coat gets the benefit.
Midnight Bloom is fragrance-led by design, but it earns its place in the grooming routine by doing more than simply making your dog smell incredible.
Softer, easier fur
The lightweight formula helps soften and detangle the coat as you brush, comb, or massage it through.
Made for regular use
Reach for it as desired as part of regular grooming — after brushing, before heading out, or anytime the coat could use a polished refresh.
Human-Worthy Dog Care
Made for dogs.
Made for dogs.
Designed beyond
the pet aisle.
Dogs live close — on the couch, in the car, beside the bed, and inside the routines that make a home feel like yours.
Midnight Bloom brings the standards of modern personal care into that relationship: considered fragrance, useful grooming benefits, minimal design, and an everyday product experience that feels worthy of the space it lives in.
How To Use
Mist evenly.
Mist evenly.
Then work it through.
For the best finish, mist across the coat and work Midnight Bloom through the fur so the fragrance and softening benefits distribute evenly.
Mist for the finish you want
Apply from 6–8 inches away — use a lighter mist for a quick refresh or apply more generously for fuller coat coverage. Avoid eyes, ears, and mouth.
Work through evenly
Brush, comb, or gently massage through the fur to distribute the fragrance and softening benefits throughout the coat.
Handle delicate areas gently
For delicate areas, or dogs who prefer not to be misted directly, spray onto your hands or a brush first and work through gently.
Use daily or as desired.
Formula + Ingredients
Premium where
Premium where
it matters.
Midnight Bloom was built to feel elevated without becoming complicated — a purposeful grooming formula paired with the scent that defines The Sunday Hound.
Ingredients
Water, plant based surfactants derived from coconut and palm, emulsifier, fragrance, preservative.
Alcohol-free
Naturally derived formula
Made in USA
No parabens
No sulfates
No artificial dyes
Build From Midnight Bloom
Build the routine.
Build the routine.
Or stock up.
Pair the signature scent with the rest of the routine, or choose the quantity that makes sense for how often you reach for Midnight Bloom.
Wash Day + Daily Refresh
Wash + Refresh Set
Hydrating Shampoo + Midnight Bloom
$47
$53 value · Save $6 · Free shipping
Shop The Set
Everyday Care
Daily Care Set
Midnight Bloom + Dental Water
$45
$51 value · Save $6 · Free shipping
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The Full Routine
Complete Routine Set
Shampoo + Midnight Bloom + Dental Water
$70
$79 value · Save $9 · Free shipping
Shop The Set
Professional Stock-Up
Midnight Bloom
Six full-size bottles
Midnight Bloom
6-Pack
Six full-size bottles
$114
$19 each · Save $36 · Free shipping
Shop Midnight Bloom 6-Pack
Larger Quantities
Explore Wholesale
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Midnight Bloom
Your dog has never